Focused Consumer and Industry Specific
Market Niche Penetration Strategies get results. Targeting
your best prospects is the most cost effective way to grow your
Wealth building is essential for a Free
Market Economy to prosper. As business sales grow, profits increase.
As profits increase, wages grow. Simultaneously government expands its tax
base. Wealth is the by product of this business cycle. Because
turn their inventory over multiple times a year, the profits generated from each
sales cycle can be up to 52 times a year. Without the creation of wealth
our economy would collapse.
1 - A retailer has quarterly sales of $10 million. After paying
operating expenses and taxes, the company earns a 5% net profit every 90 days.
At the end of one year, the company will have earned $2 million on $10 million -
a 20% a year return on its capital - not bad.
If $10 million were
deposited in a bank at today's rates of 2%, the interest earned would be only
$200,000 by the end of 12 months.
Example 2 - A supermarket
turns over its inventory every week. Its sales every week to repeat
customers are $1 million. After paying operating expenses and taxes, the
company earns a 3% net profit every week on $1 million. At the end of one
year (52 weeks), the company will have earned $1.56 million on its original $1
million - a 156% a year return on its capital - WOW! If $1 million were deposited in
a bank at today's rates of 2%, the interest earned would be only $20,000 by the
end of 12 months.
Only free market capitalism can create wealth in this way. Entrepreneurs,
business owners and willing individuals can create wealth to benefit themselves
and their employees.
Markets Global's mission is to help clients prosper by building
wealth successfully and creatively.
business must be growing or it
is in fact dying. Depreciation, economic downturns, government
regulations, taxes, competition, exchange rates and customer
attrition all contribute to declining sales, lost profits and shrinking market share. A focused
market niche penetration strategy
can cushion your company against these uncertainties by consistently
increasing sales, growing market share, and expanding
target market niches.
Target Consumers in
your markets one time, five times, a hundred times with powerful
promotional campaigns created by Markets Global. Reach 100 million, 10
million, 1 million, 50,000 consumers five times a month. Focused,
targeted and timely marketing means cost effective penetration of consumers you need to reach.